
Beauty
The DM asking to book — answered an hour too late.
Beauty clients message to book, then move on if you're mid-appointment. Once set up, we reply quickly, keep your reviews fresh, and make your profile look as good as your work.
Beauty is visual, social and reputation-driven. Clients discover you on Google and Instagram, judge you on recent photos and reviews, and book the studio that replies first. We run that loop for you.
67% of consumers often or always look at reviews after a local-business search.
BrightLocal — Consumer Search Behavior · Market context, not a claim about your business.
Where beauty businesses lose customers
DMs and calls sit while you're with a client
→ the booking goes to whoever replied first
Few recent reviews or photos
→ new clients pick the studio that looks busier
No follow-up on a 'maybe'
→ a warm client never books the slot
What we run for you
Answer & book
Once configured, Otto replies to messages and DMs, answers service and price questions, and books or routes the client.
Keep reviews fresh
Requests after appointments and drafted replies keep a steady, recent review feed.
Look the part
Profile photos, services and offers kept current on Google so you match the quality of your work.
Fill quiet slots
Approved promo posts and follow-ups to warm inquiries help fill last-minute openings.
What a week can look like once you're set up — beauty studio
- 5 DM inquiries answered and booked
- 4 post-visit review requests sent
- 1 before/after photo set added to the profile
- 2 follow-ups to warm inquiries
Illustrative sample of a weekly deliverable — not a specific customer's results.
Clear boundaries, honestly stated
Standard mode with explicit photo and marketing consent.
What we do
- Answers inquiries and books clients
- Requests reviews from real clients
- Publishes approved photos and offers
What we don't
- No client photos published without consent
- No fabricated reviews
- No messages without opt-out handling
Client photos and marketing messages require explicit consent. You approve public posts and keep account ownership.
Common questions
My bookings are all on Instagram — does this help?
Yes. Otto can answer and qualify DMs across the channels clients use, book or route them, and keep your review feed and profile working alongside.
Will it sound like a robot to my clients?
Otto is trained on your services and tone, supervised by a specialist, and hands anything personal to you. It discloses it's an assistant.
Can I approve what gets posted?
Always. Public posts and photos are drafted for your one-tap approval; you decide what goes live.
Explore what runs it
See where you're losing customers.
A free 2-minute scan scores your presence and shows the gaps — for your specific business, before any long explanation.
Scan my business — free